Hyundai Motor Studio #DiscoverN (2019)

Duration: 6 weeks
Role: Visual Designer
Team: Double—D

Art Direction/ Branding/ Identity Design

During the summer of 2019, I have interned at Double D, a creative design studio located in Seoul, South Korea. As a graphic design intern, I have participated in various brand-identity projects including #DiscoverN, a motor festival of N Brand led by Hyundai Motor Studio (HMS), located in Goyang, South Korea. To promote the festival and the N Brand vehicles that Hyundai designed, I have created different versions of window decals for the exterior of the Hyundai Motor Studio and additional icons, patterns and banners for the festival.

Final Window Decal Design

Design Exploration (Abstract forms about velocity and Tire Tracks)

Forms/ Icons Study

N Brand Abstraction

© 2021 Suhyun Kim